Jon & Marc are marketing technologists, exploring the future of law and legal marketing, interviewing the legal industry’s leaders and boldest thinkers, sharing their insights at the intersection of legal practice and innovation.
Law Firm Systems That Scale + The 10 Mass Torts to Watch Now
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Jon & Marc
Jon & Marc are marketing technologists, exploring the future of law and legal marketing, interviewing the legal industry’s leaders and boldest thinkers, sharing their insights at the intersection of legal practice and innovation.
Bard PowerPort: The Anatomy of a Defective Device A medical device used on cancer patients should help them, not harm them. But the Bard PowerPort did the opposite in thousands of cases. At MTMP, Jon and Marc sat down with Rebecca Phillips, Director of Mass Torts at The Lanier Law Firm and Co Lead Counsel in the Bard PowerPort MDL, to explain what's actually happening inside this litigation. Inside this episode: 📊 The economics and market structure that make the tort viable ⚖️ The operational...
SEO in 2025: Proof Over Promises In 2025, AI is deciding which law firms clients see first. This week on the podcast, Jon and Marc break down how Google Gemini, ChatGPT, and changing search behaviors are reshaping discovery, reputation, and visibility for law firms everywhere. Tune in and learn: ⚡️ The real reason traffic is down (and why conversions are up) 💡 Why AI doesn’t believe your claims — it checks your evidence 🎥 How video and short-form content are fueling visibility in Gemini 🔍 Why...
Building a Brand That Can’t Be Bought How do you scale from two lawyers to $12M in revenue without losing the local trust that built your firm? For Jim Hurley, Managing Partner at Cooper Hurley Injury Lawyers, the answer is building a brand rooted in community. In this week’s episode of The Jon & Marc Podcast, Jim shares how “The Car Crash Experts” built one of Virginia’s fastest-growing personal injury firms through culture, connection, and community. He shares how his team: 💬 Generates 60%...