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Jon & Marc

Jon & Marc are marketing technologists, exploring the future of law and legal marketing, interviewing the legal industry’s leaders and boldest thinkers, sharing their insights at the intersection of legal practice and innovation.

David Sides and Jon Robinson discussing the attribution gap costing firms 20% of their marketing budget
Angel Reyes, Jon Robinson & Marc Rioux discuss the marketing metric many plaintiff firms miss, while Tort Talk covers Social Media Addiction trial, and the latest mass tort movement.
Jay Madheswaran, Jon Robinson & Marc Rioux discuss where AI belongs in law firms

Fred Litwiniuk, Jon Robinson & Marc Rioux discuss the MSO model in personal injury, while Tort Talk covers Social Media Addiction, and the latest mass tort rankings
James Helm, Jon Robinson & Marc Rioux discuss case acquisition in personal injury
Matthew Bergman and Jon Robinson

Jon & Marc Podcast: The Social Media Addiction Trial Most plaintiff firms focus on verdict size. Serious operators focus on structural shifts. Longstanding defense frameworks are being tested. In the latest Jon & Marc episode, we went inside the Social Media Addiction Trial in Los Angeles, speaking directly with Matthew Bergman, the attorney who originated the litigation - just hours after court adjourned. This case is not about bad posts. It is about product design. The theory being tested...

Compete, Get Bought, or Die Most firm owners feel the shift happening. Few are talking about it directly. This week on The Jon & Marc Podcast, we sat down with Michael Saile, managing partner at Cordisco & Saile, to talk about the elephant in the room: Wall Street money entering personal injury. Michael shares what this looks like on the ground and how his firm is preparing for the next decade of PI. Tune in an learn how to: 🏗️ Build a real brand that protects you when big money enters your...

This Week with Jon & Marc If you follow mass torts and legal marketing closely, this past week mattered. Jon and Marc were onsite at the National Trial Lawyers Summit in Miami recording live episodes, meeting with firm owners, and tracking a handful of developments that will shape how cases get litigated and marketed in 2026. Here’s the quick rundown. 🎙️ New Tort Talk: Live from NTL Miami In this episode, we cover: • Why the Snapchat social media addiction settlement surprised a lot of people...

Will we see you at NTL in Miami? Jon and Marc will be onsite at the National Trial Lawyers Summit in Miami next week and recording episodes throughout the event. If you’re attending and want to connect, reply to this email to book a time to chat onsite. We’ll be talking with law firm owners and marketers about where legal marketing is headed and what 2026 is shaping up to look like. Marketing in 2026: The Predictions No One Wants to Hear Legal marketing is heading for a reset. In a new...